With Radar you keep an eye on the profiles you'd like to compare yourself with. Once a week, Radar sums up what happened in your field – and where you stand.
Note: Radar is included in the higher plans. In the matching plans it appears in the menu under Social Connect → Radar.
Adding competitors
Tap Add competitor in the bar at the bottom, pick the platform (Instagram or TikTok) if there's more than one to choose from, and enter the profile name without the @. How many profiles you can add per platform depends on your plan.
maebe then retrieves the publicly visible data of these profiles once a day. The first data takes a moment to arrive after you add a profile.
The weekly issue
Every Monday a new issue appears for the past week. At the top you get a short summary – for example who grew the most and how your engagement compares. Next to it you see where you stand: engagement, growth and posts per week, each with your rank.
Use the arrows next to the week to go back to earlier issues. An issue doesn't change afterwards. The short summary is written by an AI from the calculated numbers.
Ranking and score
The ranking shows your competitors from rank 1 to 3 with their score from 0 to 100. It is made up of three parts, each over the last 30 days:
- Engagement – 50 %
- Follower growth – 30 %
- Rhythm (posts per week) – 20 %
Each figure is compared within your field, including you. The "And you?" box shows the rank your score would give you. Use Overall / Engagement / Growth to re-sort the ranking. On your phone you swipe through the places; the dots below show where you are. Profile on Instagram (or TikTok) opens the original profile in a new tab.
To keep the comparison fair, we calculate your engagement here the same way as for your competitors: likes and comments in relation to followers.
Follower curve
The curve shows growth over the last 90 days in percent – so large and small profiles can be compared. It fills up day by day from the moment you add a profile.
Outliers
When a competitor's post performs clearly better than usual (at least 2.5 times its normal engagement), you get a notification in the bell. A click opens Radar with exactly that post: how strongly it performed, how its engagement developed and a short read on what might be behind it.
Topics and moments
"What your field talks about" groups the captions and hashtags of the last 30 days into a few topics. You see how often a topic comes up, how it performs and whether it's a topic for you too. You only see the keywords.
"This week in your field" highlights what stands out, such as an outlier, a new posting rhythm or a jump in followers. "When your field does well" shows your competitors' strongest time windows – and whether you already post there. You'll find all times in Prime Time.
AI assessment
Tap Analyse in the bar for a short assessment: what works well for you, where your field is ahead and what you could try next week.
Competitors in detail
A click on All posts opens a profile's detail page: key figures compared with yours, the follower curve, its topics, when it posts, its outliers and all posts from the last 90 days. Pick an outlier and its spotlight opens right below – with the same read as in the notification. At the bottom you'll find an AI read on what you can take from this profile.
Use … in the bar to pause, rename or remove the profile. Open profile takes you to the original on the platform.
Why the preview images are blurred
Other profiles' posts are protected by copyright, and we don't store other people's images. Instead of the image you see a blurred colour area from which the original can't be reconstructed. To see a post, click it – it opens in the original on Instagram or TikTok, in a new tab.
Below the previews you'll find a short excerpt of the caption – two lines at most, without hashtags and links. You can read the full text in the original.